Who I help · Founders & owner-operators

You know the site is leaking business. You can't say where, or how much.

You've paid an agency before. The reports said everything was improving. Enquiries said otherwise, and you had no way to check which one was lying.

Here's a different first step: a fixed-scope diagnosis with one banded money number across everything that's wrong, banded like an accountant would band it, and a do-this-first list. It speaks P&L, not strategy.

Book a 15-minute call See what the Brief covers
If any of this sounds familiar

Four things I hear from owners.

The quiet cost

Three drains that never show up as line items.

  • Invisible comparison. Prospects shortlist you against two competitors before they ever call. If the site loses that comparison, you never hear about the jobs you didn't get.
  • Paying for motion, not results. Retainers keep running because stopping feels riskier than continuing. Nobody involved is measured on whether enquiries actually moved.
  • Decisions on gut feel. Expansion, hiring, and spend decisions all lean on lead flow. When you can't read lead flow, every other decision inherits the blur.
The first step

A diagnosis that behaves like an accountant, and works with the people you already have.

The Marketing Intelligence Brief scores your digital presence, puts one banded annual figure across everything it finds, and orders the fixes quick-wins first. Where a number can't be verified, it says so. No fake precision.

If you already have someone who handles the website, good. The Brief arms them with a prioritised list; it doesn't audition to replace them.

You'll know what it costs before we start, and what you get. Fixed scope, fixed price.

See the Brief
Recoverable revenue · sample Modelled

$140K to $370K /year

Banded estimate across all findings. Deliberately rounded: the value is the relative size of each gap.

Fix the first screenQuick win · week 1
Observed
Close the enquiry pathQuick win · week 2
Observed
Answer the comparisonStructural · month 1
Modelled
When owners usually reach out

The trigger is usually one of these.

A competitor just took a visible lead in your market
Enquiries have quietly dropped over the past few months
A new website just launched and nothing changed
You're planning to expand or hire and need lead flow to justify it

Tell me what you're seeing.

Fifteen minutes. You describe what changed, I tell you what I'd look at first and what it would cost to find out properly. No pitch.

Book a 15-minute call